Charlie Wen Talks In Detail About Loki's Costume In MARVEL'S THE AVENGERS

Charlie Wen Talks In Detail About Loki's Costume In MARVEL'S THE AVENGERS

Before the release of the superhero ensemble on DVD and Blu-ray this Monday in the UK and on September 25th in the UK, visual development supervisor Charlie Wen talks in detail about how he and director Joss Whedon evolved Loki's costume for The Avengers.

Talking to to promote the upcoming home release of the $1.5 billion box office hit, visual development supervisor Charlie Wen has shared a few new details about how Tom Hiddleston's 'Loki' costume for The Avengers was designed and developed, addressing both the story and visual reasons for such alterations. Check out his comments (and some concept art) below and then sound off with your thoughts in the usual place!

On How Loki's Costume Progressed From THOR To Marvel's The Avengers:

As far as character designs that were practical, he was my favorite one to redesign this time around. [Director] Joss [Whedon] wanted Loki to seem like he travelled to places we don’t know of--he’s changed since we last saw him in “Thor.” The metals on his costume are more worn and scratched, and he’s darker. Because of that, we were able to treat his metal more like actual armor and make it feel like it’s been used. This was the first time we were able to do this with Loki, so it makes him look more authentic since he looks worn and not so brand new. There’s more culture to it.

On How They Went About Making The Costume Practical For Actor Tom Hiddleston:

A big part was in his arms and body--his walking around costume didn’t have the armor on his upper arm, as well as some armor going down his torso. It doesn’t look like he’s ready for battle or anything. I just added a layer onto it to make sure it would work out and fit.

On The Importance Of Loki's Helmet And The Iconic Silhouette It Casts:

A lot of that comes from the gesture of his horns, the curve that comes outwards towards you but curves back towards him. That gesture is pretty aggressive at the beginning, then curves down towards his spine. It does more of a whiplash thing towards the audience or whoever he’s looking at. It’s already a type of in-your-face thing. For me, that was the biggest part of his initial read, to make sure that gesture came across. I do like his helmet better this time around too. It’s more aggressive. The horns in the first helmet went straight up and curled around to the back. This time around, I wanted to treat it more like something that came forward towards you first, then tilted back. They’re a bit longer and thinner, which is something to make him look more mischievous and more of who his character is. I felt like I got to play more into what his character is to be shown on his costume.

Marvel Studios presents in association with Paramount Pictures Marvel’s The Avengers--the super hero team up of a lifetime, featuring iconic Marvel super heroes Iron Man, the Incredible Hulk, Thor, Captain America, Hawkeye and Black Widow. When an unexpected enemy emerges that threatens global safety and security, Nick Fury, Director of the international peacekeeping agency known as S.H.I.E.L.D., finds himself in need of a team to pull the world back from the brink of disaster. Spanning the globe, a daring recruitment effort begins.


Chris Evans as Steve Rogers/Captain America
Robert Downey Jr. as Tony Stark/Iron Man
Chris Hemsworth as Thor
Jeremy Renner as Clint Barton/Hawkeye
Scarlett Johansson as Natasha Ramanoff/Black Widow
Mark Ruffalo as Bruce Banner/Hulk
Samuel L. Jackson as Nick Fury
Clark Gregg as Agent Coulson
Cobie Smulders as Maria Hill
Tom Hiddleston as Loki

RELEASE DATE: September 17th, 2012 (UK) September 25th, 2012 (US)

Posted By:
Josh Wilding
Member Since 3/13/2009
Filed Under "Avengers" 9/13/2012 Source:
DISCLAIMER: is protected under the DMCA (Digital Millenium Copyright Act) and... [MORE]
TayDee - 9/13/2012, 5:00 PM
Loki's helmet is badass. Those curved thorns make it
KaneVonDoom - 9/13/2012, 5:00 PM
Amazing costumes. They did such a great job with Loki's especially
DoctorDoak - 9/13/2012, 5:10 PM
I loved his costume -- especially his helmet. Now if only Thor would just wear his...
toco89 - 9/13/2012, 5:13 PM
Still say Loki is the best portayal of any characte in the MCU.

RDJ just got lucky he IS Stark.
MisterMagurlypse - 9/13/2012, 5:26 PM
They did a very good job on Loki. I was initially afraid that they would "goof" him up and they would make Loki absoulutly absurd looking. Props to the costume designers!!
Mysterion - 9/13/2012, 5:33 PM
Jeez whats it with you guys and your hard-on for the helmet? Thor looks better without the helmet plain & simple.
WinterSoldier24 - 9/13/2012, 5:46 PM
Loved it all. That is all
averageBEAR - 9/13/2012, 5:50 PM
has anyone noticed that the first concept art looks like Nicholas Cage lol but AWESOME i loved loki's costume
Cyclops84 - 9/13/2012, 6:03 PM
I think Thor looks so much more badass when he has that helmet on. I think the costume design in Thor was one of the coolest things about the movie. All of those badass helmets and armors really brought Asgard to life for me.

I couldn't figure out why Thor hasn't worn his helmet yet, but Loki has and does wear it often. Thor only wore it prior to and during his Coronation ceremony. However, also notice that Loki didn't wear his helmet prior to Odin falling to the Odinsleep.

I think the helmet is the Asgardian version of a Crown. Loki still hears his because in his heart he is the true king and ruler of Asgard. Thor doesn't hear his because he never became king.
Cyclops84 - 9/13/2012, 6:06 PM
Apparently I can't spell the word "wear"

toco89 - 9/13/2012, 6:12 PM
@Weneedrevelation, here's're right.

I didn't say he was talentless you doorknob.
toco89 - 9/13/2012, 6:13 PM
I've never heard my helmet lol
Ranger14 - 9/13/2012, 6:15 PM
Loki looks like Loki is supposed to look.

Thor wore the helmet in the first film, but I think people need to realize that films are made for the general audience and I don't doubt they want to market Hemsworth to the ladies and it is easier to do so by having his golden locks free of the helmet. :-P
orpheus - 9/13/2012, 6:19 PM
I much prefer Thor without a helmet - it's not practical or protective and he's a warrior. Loki, on the other hand, sees himself as royalty despite his history, he's got something refined and regal about him in contrast to Thor's more physical character.

Loki's costumes were awesome, especially his non-helmeted costume in my opinion, wish they made an action figure of it!
phoenixforce9 - 9/13/2012, 6:42 PM
well said orpheus *thumbs up*
lokibane2012 - 9/13/2012, 6:51 PM
[frick] yeah!

Loki's a Badass
VictorMadsen - 9/13/2012, 7:09 PM
@toco89 - Congratulations to you, sir, you just made me do a spit take because you called someone a doorknob.
That just struck me for some reason and I felt I should share.

Back to the topic at hand: I completely agree with orpheous as to the reasoning behind Thor being helmetless, so it doesn't bother me that he is. I do admit, though, that as far as the comics go, the helmet is a big part of what makes Thor the icon that he is. It really is quite awesome and in the movie (for the few scenes he's wearing it), Hemsworth really pulls it off.
MutantEquality - 9/13/2012, 7:11 PM
Just wear the helmet and get it knocked off. 300 did the helmets and it looked amazing. Don't need it all the time, just one hammer throw with the helmet on. Come on
AztecRainGod - 9/13/2012, 8:52 PM
Both Odin and Lokis costumes are better than Thors. Wen dropped the ball on the Thunder gods threads.
SpoonWielder - 9/13/2012, 8:53 PM
Gold doesn't rust
neopunch - 9/13/2012, 10:09 PM
If Brad can do it, so can Chris.

neopunch - 9/13/2012, 10:12 PM
Helmets for ceremonies? Blasphemy. Helmets taking away an actor's face time? BS.

breakUbatman - 9/13/2012, 10:40 PM
I love how Loki acknowledges that he is not Odin's son but claims to be the rightful heir to the throne of Asgard even though Thor has dibs by birth.

Truly screwed in the head.

Loki's helmet is simply for grandstanding, he has a superiority complex which is why he has to be adorned in gold or wear the finest suits.

Thor can take a blow from Hulk so I figure his head doesnt need that much protection. Hell even Loki can handle a beating from the Hulk - so the practicality of the Helmets and armor isn't really a factor
sameoldthing - 9/14/2012, 3:57 AM
Anyone claiming Thor doesn't need his helmet is just brainwashed by the movie folk who want Hemsworth's face exposed.

Chris does look like Thor but the few moments when he had the helmet on HE WAS THOR!
Looked great & when in battle it would help him from injury.

It's a movie decision & a bad one,he can take it off when there's no fighting.
Thor's comic book appearance should be translated properly.
thatiscrazy - 9/14/2012, 6:05 AM
Honestly Thors helmet isn't as bad ass as Loki's. never was =P
thatiscrazy - 9/14/2012, 6:16 AM
@Grayfox: I agree... cap needs some work. They need to go ahead and modernize it a bit. darken the colors slightly or some thing. He had the whole "classic super hero running around in his PJs"
Alex909 - 9/14/2012, 10:08 AM
Before the release of the superhero ensemble on DVD and Blu-ray this Monday in the UK and on September 25th in the UK?

Think you mean Sept 25th in the US.

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