SDCC '14: Fox's GOTHAM Launches Cool Viral Program

SDCC '14: Fox's GOTHAM Launches Cool Viral Program

As part of their SDCC 2014 marketing push, Fox's Gotham has begun a cool viral marketing campaign, complete with faux- Gotham Chronicle news website. For instance, the site just revealed that Carmine Falcone will be showing up on Gotham.

Check out  for some cool viral marketing for Fox's Gotham, starring Ben McKenzie.  If you're headed to SDCC, also keep your head on the swivel for Gotham police cars and hard copies of the ficticous Gotham Chronicle newspaper that will be handed out during this week's geek festivities.  Said Fox Fox exec vp marketing and communications Shannon Ryan, "Comic-Con is a very important piece of the marketing campaign for a show like Gotham.  It really is the perfect opportunity to make that direct connection with those important fans, start to create that conversation with them and build that buzz around the show as we head into the final stretch before the September launch."

Gotham will premiere September 22 on Fox.

Posted By:
Mark Julian
Member Since 6/8/2011
Filed Under "Gotham" 7/22/2014 Source: THR
DISCLAIMER: is protected under the DMCA (Digital Millenium Copyright Act) and... [MORE]
McGee - 7/22/2014, 6:14 PM

Mark done beat me to the punch! Hahaha!!!
McGee - 7/22/2014, 6:16 PM
Mark! Mention John Doman as Carmine Falcone!!!! :D
MarkJulian - 7/22/2014, 6:20 PM
It's in the teaser. And you just did.
DrunkenNukem - 7/22/2014, 6:29 PM
Ivy Pepper...i still cant get that out of my head....
CommanderShepard - 7/22/2014, 6:30 PM
That is damn cool!!
MarkV - 7/22/2014, 6:32 PM
one season
CaptainAmerica31 - 7/22/2014, 6:34 PM
SPOILER ALERT PLEASE!!! This is a vital part I didn't even know about
Clara - 7/22/2014, 6:36 PM
Dude, spoilers... Not cool, bro, not cool.
UltimateCookie - 7/22/2014, 6:36 PM
Kinda pointless.
Mothchild - 7/22/2014, 6:37 PM
The site looks good so far. Looking forward to future content.
DCGuy - 7/22/2014, 6:37 PM
lol @ Mark

Great thing to do by fox tho. I love it
SpiderParker - 7/22/2014, 6:42 PM
Nice viral but shouldn't a newspaper article about a popular couple getting shot focus more on the murder than the detectives investigating it? Guess thats just me...
DrKinsolving - 7/22/2014, 6:42 PM
DrunkenNukem - 7/22/2014, 6:42 PM
wait...its 79F in Gotham???
JAC - 7/22/2014, 6:44 PM
This is pretty damn well put together! Very nice.
McGee - 7/22/2014, 6:49 PM
Also, I think we should all pretend that we had something to do with this because we wouldn't be fan boys if we didn't see ourselves as important.

DrKinsolving - 7/22/2014, 6:51 PM

McGee - 7/22/2014, 7:12 PM

You almost made me choke on my water. Hahaha!
DrKinsolving - 7/22/2014, 7:37 PM
Jollem - 7/22/2014, 8:09 PM
this is pretty cool. looking forward to the show
RobertLiefeld - 7/22/2014, 8:35 PM
So cool, so viral...
patrat18 - 7/22/2014, 8:40 PM
McGee - Funny as always.
MisterHolmes - 7/22/2014, 9:21 PM
this is going to suck isnt it? ill give it a few episodes, cant b worse than The Leftovers
MightyZeus - 7/22/2014, 9:45 PM
Clearly a better title could have been better.
typicalfanboy - 7/22/2014, 10:08 PM
waynes shot dead??!!!! c'mon!!! SPOILERS PEOPLE!!

aja - 7/22/2014, 10:43 PM
am i the only one who thought this show might not be set in 2014?
aja - 7/22/2014, 10:47 PM
@nukem, hoping that's sarcastic, if not, gotham is supposed to be just off the coast of nj, right around where nyc is (nyc also is nicknamed gotham fyi. wondering why they didn't retcon gotham to be ny like they did starling to seattle but okay)

it's been around 79 here this week, makes sense.
aja - 7/22/2014, 10:48 PM
i'll let you know thursday if it's actually 79f or if this show is going to be jumping-the-shark trash

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