We weren't certain it would happen, but a new report from Variety states that Mattel and Warner Bros. have extended their partnership for at least another "three to five years", and will put out toys based on not only the movies mentioned above, but the likes of Arrow and Flash too.

Variety report that Mattel and Warner Bros. Consumer Products have decided that their partnership will continue, and will produce a series of toys based on some of their big upcoming movies and tv shows. The deal will include the likenesses of the characters in Batman v Superman: Dawn of Justice, and the Justice League movie that'll follow it, along with Warner Bros. TV series Arrow and The Flash. Also, Mattel noted their product line for Batman’s 75th anniversary this year, which includes 10-inch “Lights and Sounds” figures, Hot Wheels Batmobiles, an all-new 12-inch Batman figure, and more. “We look forward to continuing our strong relationship with Mattel and the Warner Bros. Consumer Products teams to collaborate on compelling product lines that support the many exciting DC Comics initiatives slated for the coming years including film, TV, games and comics,” said Diane Nelson, president of DC Entertainment. More at the link below.

*Pictured is the Imaginext Super-Friends Batman Bat-bot.
Posted By:
Mark Cassidy
Member Since 11/9/2008
Filed Under "Batman vs. Superman" 6/12/2014 Source: Variety
DISCLAIMER: is protected under the DMCA (Digital Millenium Copyright Act) and... [MORE]
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SuperCat - 6/12/2014, 8:41 AM
Guess they've been good products so far.
MightyZeus - 6/12/2014, 8:43 AM
I guess this is good.
Klone - 6/12/2014, 8:43 AM
omergerd teys dat will mak meh cri
Jollem - 6/12/2014, 8:43 AM
they make pretty quality toys. i still check out the toy aisles from time to time and some toys are just wastes of oil
SuperCat - 6/12/2014, 8:44 AM
sKeemAn - 6/12/2014, 8:45 AM
Uh Oh Mattel is coming out with some serious action figures huh?
Batmobiles...Maybe they will have all the old batmobiles as well.
MightyZeus - 6/12/2014, 8:45 AM
This may sound like a stupid question but will Arrow and The Flash be a part of the DCCU?
EhMaybeSays - 6/12/2014, 8:46 AM
Any BvS gathers a crowd. What's next, Kleenex supplying tissues to heartbroken Superman fans?
TheBuoyWonder - 6/12/2014, 8:47 AM
I hope dc collectibles make some too.
EhMaybeSays - 6/12/2014, 8:47 AM
Hopefully and probably not.
Jollem - 6/12/2014, 8:47 AM
Brainiac13 - 6/12/2014, 8:49 AM

Do you want to do another BvS article?
cipher - 6/12/2014, 8:53 AM
THEDARKKNIGHT1939 - 6/12/2014, 8:57 AM
NECA is better
SuperCat - 6/12/2014, 8:57 AM
LOL @ cipher. Just wrong!
EhMaybeSays - 6/12/2014, 8:58 AM
Why are their necks intact?
Gusto - 6/12/2014, 8:58 AM
I want Batman to fight Sarah Palin!

Gusto - 6/12/2014, 9:02 AM
Slutty schoolgirl Sarah Palin.
IronRuhail - 6/12/2014, 9:03 AM
Why is this is even on the front page?
SuperCat - 6/12/2014, 9:04 AM
LOL @ Gusto.

McGee - 6/12/2014, 9:04 AM
These ads are really starting to get on my last f*cking ner--oh look! SuperCat posted the new Batman cowl that Affleck will be wearing! :)
Jollem - 6/12/2014, 9:05 AM
@TheDudeRusty - i dunno. does it have something to do with marvel studios is winning?
McNyagano - 6/12/2014, 9:13 AM

Your mail keeps getting in my spam folder man, dunno why:/ Just seen it a few minutes ago-.-
Nomis - 6/12/2014, 9:16 AM
@ Brainaic - Cool find!
JoeMomma29 - 6/12/2014, 9:18 AM
Gusto's new action figure is due in stores this summer.........

MsDarkPhoenix - 6/12/2014, 9:18 AM
Cool. For people who have money I guess...
Brainiac13 - 6/12/2014, 9:19 AM

Do it quick b4 someone else does it.
JoeMomma29 - 6/12/2014, 9:19 AM
Supercat says this is a hot item with the kids in the area he lives.

MsDarkPhoenix - 6/12/2014, 9:20 AM

Gusto's favorite doll
Azbat - 6/12/2014, 9:20 AM
Hoping for a 6-inch Batfleck figure!
JoeMomma29 - 6/12/2014, 9:21 AM
SuperCat - 6/12/2014, 9:24 AM
LMAO!!! @ joe

JoeMomma29 - 6/12/2014, 9:25 AM
Here is a toy MsDarkPhoenix can appreciate.

Gusto - 6/12/2014, 9:26 AM
Check out my Crazy Cat Lady Phoeny Dolly!

Gusto - 6/12/2014, 9:27 AM
*Cats Sold Seperately*
MsDarkPhoenix - 6/12/2014, 9:27 AM
If she had straight brown hair, she'd look exactly like me gus!!
MsDarkPhoenix - 6/12/2014, 9:28 AM
Joe lol :P
ragnarL9 - 6/12/2014, 9:30 AM
what about DC Collectibles!!!?
TheMadman - 6/12/2014, 9:30 AM
I keep misreading that as Marvel Will Produce
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