Viral Marketing For G.I. JOE RETALIATION Heating Up With Cobra Special Forces Campaign
With the movie a little under two months away the viral marketing machine is revving up for G.I. Joe Retaliation. Click here to check out the marketing that encourages fans to see if they have what it takes to join the Cobra Special Forces.
With the release date pushed back a most a year, anticipation for G.I. Joe: Retaliation is high. The film, pushed back due to 3D conversion, started its viral marketing campaign a while ago with the Cobra Special Forces. Now, they have revamped the marketing with a new commercial and posters via Yahoo, as well as new billboards in California via General Joes. Check them out below.
G.I. Joe Retaliation stars D.J. Cotrona, Byung-hun Lee, Ray Park, Adrianne Palicki, Jonathan Pryce, RZA, Ray Stevenson, Channing Tatum, Bruce Willis, Dwayne Johnson, and will be released on March 29, 2012.
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