Perception vs Reality of the Marvel Cinematic Universe

Perception vs Reality of the Marvel Cinematic Universe

There is a perception regarding Marvels Phase 1 movies and to be honest I'm not sure ware it came from...

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By sikwon - 1/13/2013
I was reading an article on main about an alternate ending to Iron Man 2. In the alternate ending War Machine killed Justine Hammer. That would have been fine because to be honest, Hammer is annoying. In the comments section one of the first comments that I read was that marvel chose not to because it may have been to dark for the "kiddies". This is a common complaint I see on this site regarding Marvels movies. It's a silly complaint and it's just plain wrong.

Ill jump right in with the movie that started Phase 1.... Iron Man. There was no shortage of death and destruction in Iron man. I mean there was a healthy body count, hell during his escape Tony set dudes on fire. The movie ended with Tony killing his mentor, a man that he has known his entire life and one of the few remaining connections to Tony's father. That relationship between Tony and Howard Stark is touched on just enough to let us know that it was strained and there were issues there. None of those are my main examples though. When Tony suites up for his first mission he is returning to the region ware he was originally kidnapped. We are given a news report of what is going on in Gomera. It is nothing short of an ethnic cleansing. If you are unfamiliar with what an ethnic cleansing consists of there are some key words that you can look up in order to get an idea.... Nazi, final solution, Idi Amin, Bosnia, TuTu, Somalia. Those are just a few examples. Now when Iron Man lands in the midst of this we see a man on his knees about to be executed in front of his family, to include his young child. When Iron man is about to engage the aggressors, they are hiding behind women and children and using them as human shields. Iron Man kills them with well aimed missiles to the heads. He then takes the leader of the attackers and throws him to the villagers. Its safe to assume that the villagers showed mercy and didn't tare him apart, set his body on fire, drag him through the streets and hang his body from a bridge. Because nothing like that ever happens in that part of the world. Ya, an ethnic cleansing scene is just full of kid friendly undertones.

Moving on to the Avengers.... Marvels crown jewel (to this point) of kid friendly movie fair. The good Dr. There's a scene on the Heli Carrier ware Loki has manipulated them all into an argument, part of his divide and conquer plan and his intention of activating the Hulk. So during this conversation, in which such kid friendly topics as weapons of mass destruction are bandied about, Dr. Banner tells the team that he cant be killed. That he knows. because he tried. He took a gun, put the barrel in his mouth and pulled the trigger. for all intents and purposes he committed suicide. But he failed because the other guy spit it out. Suicide. If that's not a kiddie theme then I don't know what is.

The Phase 1 movies are peppered with these examples. Some are subtle, some are not so subtle. The funny thing is that Marvel never came out and said "We're going for dark. this is a dark movie, with dark themes and dark tones". Therefore, because people weren't told that it was dark and adult, people disregard what is actually being said, what they are actually seeing, and call it kiddie. These movies don't cater to children, and they don't shy away from real content. They just didn't come right out and say "this is DARK!". To be more specific, Nolan (who I like) didn't come out and say "ya, this is dark. This is gritty, this is based in the real world". So the real world themes, the serious issues that are touched on, that are a consistent under current in all of their movies are ignored.
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22 Comments
DrDoom - 1/13/2013, 11:00 AM
Marvel films are not 'kiddie'. They're also not 'dark'. They're balanced.
sikwon - 1/13/2013, 11:09 AM
Acid, i agree. Its quality storytelling.
tonytony - 1/13/2013, 11:43 AM
bullcrap. Marvel make movies for Kids. Guardians of the galaxy is a good example. Most marvel fan boys will always talk about how their movies are not dark and that the batman films are too dark. So no I cannot agree. Common consensus from fan boys and from some of the interviews I have read from people who work in marvel will disagree.

Nice try though.
SageMode - 1/13/2013, 11:56 AM
There's a difference between making a movie strictly aimed for kids and movies that are aimed for all ages to enjoy. THE AVENGERS falls into the later category. But as usual, Nolanites try to slander the movie because of its more lighthearted presentation. They also have this false sense of a superiority complex because of this pseudo-intellectual facade that Nolan's Batman movies tend to exude to his cult fanbase.

And the Avengers was a simple story yet it had substance that kept people engrossed with the characters and didn't insult the audience's intelligence.
SageMode - 1/13/2013, 11:56 AM
*latter
GoodGuy - 1/13/2013, 11:58 AM
I visited that same page and I saw the same comment that you referred to in your article. And with that, I don't necessarily think that the guy who said that "it's too dark for the kiddies" meant that Marvel movies are directed for kids alone. You could make a case that he was saying that because Marvel appears to an almost universal demographic, the producers didn't want to think that it was good for kids to be seeing that scene.


But in any case, you are right when you say that many people regard MArvel films as kiddie simply because they aren't advertised as dark films. MAny people do indeed tend to be too extreme in the sense that if a movie isn't dark or limited to adults, it is a juvenile film.
Jollem - 1/13/2013, 1:37 PM
"marvelites/marvel studioites"..."nolanites"...nicole richie and paris hilton became friends and got along with each other after their spat and falling out. learn from their example :)
aresww3 - 1/13/2013, 3:26 PM
Quite a philosophical title. I was expecting an essay on metaphysics. ah well.
LEEE777 - 1/13/2013, 3:52 PM
I'm a fan of all cbm's Marvel, DC, Indie whatever!

After Rises glad Marvel are nothing like 'em...

What KnightofSteel said ^

No true fan can ignore how Batman was butt fricked at the end of Rise in more ways that one!

Brought a bad taste in my mouth after coming outside from the cinema :(

Still love Begins and TDK...

AVENGERS was number one in 2012 if not the best cbm of this decade so far!

Rises ain't even on the radar :p
CaptainAmerica31 - 1/13/2013, 4:03 PM
Well take this into consideration ironman was made before Disney took over so was hulk. Now compare the two movies against the movies after Disney took over. Which ones more mature? Most importantly which one has the best rating?
Jollem - 1/13/2013, 4:15 PM
^no, war zone being awesomer is the reason it's better than the 'vengers :)
FrenzyFreak - 1/13/2013, 4:53 PM
@Spidey31 Your argument is irrelevant, due to the fact that all the MCU films to date (even including the upcoming Iron Man 3), are still distributed by Paramount. Disney doesn't care if Marvel makes there films rated R bloodfests considering the average moviegoer wouldn't have a clue that Disney owns Marvel. And even so, Disney only partnered with Marvel Studios to be a part of the massive cash flow that comes with owning Marvel. They have no say or influence on the content of the films. I know this because both me and my brother are in the film industry. And I happen to be a huge fanboy. Plus, disregarding the Phase 1 films, Phase 2 promises to be much more dark, gritty, and serious. We already know IM3 is a gritty, techno-thriller, TDW dark, organic tone has been reiterated many times, CATWS has been described by the directors as a more edgy, political style thriller, GOTG will have a similar feel to Star Wars or Star Trek, and Joss Whedon has stated several times that The Avengers sequel will be much more personal, emotional, and serious.
AOSgotAlright - 1/13/2013, 5:43 PM
Disney doesn't have a problem creating content and appealing to kids. They need Marvel and Star Wars to appeal to an older demographic - teens and above - demographics that they struggle to capture. People are missing the whole point of Disney buying these companies.
AOSgotAlright - 1/13/2013, 6:08 PM
@ Tony -

You do have a point about Guardians being for kids. I mean the first director I'd turn to when creating a kids film. Super, Movie 43, Slither... quality films for kids, but just not enough maturity for adults.
GreenHalJordan - 1/13/2013, 6:13 PM
This article is pointless. I will say no more...and I'm a DC.
MisterMagurlypse - 1/13/2013, 6:45 PM
Marvel, simply put, wants the movies they make to earn $$$. If it's from kiddies, ladies, men or the elderly, they don't care. Take Dredd for example. I just watched it for the first time last night and, while it was great, it was a complete blood fest. Hence, IMO, why it failed at the box office. It got wrote off as another one of those "killing for the hell of it" movies. I could see why no one really cared if Dredd and Anderson made it up the Peach Tree to kill Ma-Ma. There wasn't a single reason for you to care about their situation. Don't get me wrong, I really loved Dredd and it was worth every penny. The R rating simply hurt it, but was needed in this case to present a true Judge Dredd.

My point is, if Marvel didn't make you somewhat care for these heroes and just had random violence/blood thruout these flims, they wouldn't be any different than those "killing for the hell of it" movies. Avengers, Hulk, Thor, Cap and Iron Man films don't need an R rating cause that isn't what they really are in the comics. Nolan's Baman trilogy was "dark" cause Batman is truly a dark character, right? I've enjoyed the Batman, Dredd and Avengers flims alike, although they are very different.
FrenzyFreak - 1/13/2013, 6:57 PM
Every studio makes films to earn cash. I can promise you that even when Dredd was being produced, they weren't sitting around saying, "Let's make this a total mindless gore fest because we don't care if we make money". No one makes movies just for the fun of onscreen kills. That's ridiculous. Marvel is one of the studios who actually cares about the quality and story of their films (unlike comics book adaptions at Fox, which I truly hope changes this year). You don't need to see innocent people's inner organs being splattered on the streets of New York in The Avengers because no matter what you say about it, that's exactly what's going on off screen, but showing that would add nothing to the story.
ToTheManInTheColdSweat - 1/13/2013, 7:02 PM
imadick



well said

and i'm outta this article

Coldblood6 - 1/14/2013, 1:14 PM
The 'kiddie' accusations only comes from nolanites and nobody gives a rats @$$ what they think.
TheFirstAvenger97 - 1/14/2013, 2:02 PM
Lol Yoss. They are tweeners PG-13 for a reason, Disney needs this because everything they make is for kids "main. girls" so they marvel to attract teens and adults.
ThunderKat - 1/15/2013, 9:30 PM
'Ware?' Dude, edit your article or get help. Aside from that mistake, you are not clear and your sentences run-on.
Don't just type and post without re-reading. Your persuasion is lost.
Wallymelon - 1/17/2013, 3:24 PM
lets be real guys, marvel makes movies for everyone, now that it is owned by disney it will continue to do so. make movies for ev eryoine. there is enough eye candy for kids, and enough story telling and real worldness involved. they turned thor into an alien... thats a possibility in our real world. iron man is one of the richest and smartest people in the world, im sure one day they will create the iron man suit. thats real world. ok maybe not hulk or cap, but scientists are working on it lol. anyways, there is enough popcorn to go around, so people quit whining about marvel films not being dark enough, cuz as much as i love batman and think nolan is pretty cool, batman should be dark but can you give me at least 1 scene where i can feel happiness. batman begins was the perfect balance. i liked the dark knight but i wish they cut out a lot of the filler. too long for how dark it was so it just made it seem darker.i just flat out dont like the dark knight rises. annoyed the whole movie cuz nolans heart didnt feel in it.

in conclusion, marvel and batman for life, everything else can suck it.

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