MAN OF STEEL Looking To Get A Big Boost From Toy Lines

MAN OF STEEL Looking To Get A Big Boost From Toy Lines

A new report is out that says Zack Snyder's new Superman film, Man Of Steel, is getting help from its upcoming toy lines. The Demand is so high that it rivals that of Christopher Nolan's last Batman movie, The Dark Knight Rises.

Last week we got our first taste of some of the new toys that will be released in Warner Brother's upcoming Superman reboot, Man Of Steel. The toys featured a wide variety of looks at Henry Cavill as Superman, Michael Shannon as Zod (pictured left), and many more. The feedback on the toys has been great, which is prompting retailers to tell Warner Brothers, "We want more". According to a new Variety report, Warner Brothers has secured more toy licenses already than what it did for 2006's Superman Returns. Another pleasant surprise for them is that the merchandising is already on par to be the same as The Dark Knight Rises. The demand is so great, that it surprised the executives at Warners.

This show of faith by retailers is a good sign for not only the movie, but those who hope to see a Justice League movie one day. As reported a couple days back, the Justice League movie hinges solely on how Man Of Steel does at the box office. Warner Brothers has put some serious money behind the film to set it up for success, and this is an encouraging sign for them. For the latest on Man Of Steel, make sure to check back here at CBM.

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Posted By:
Jake "WaylonJones" Lester
Member Since 8/11/2010
Filed Under "Superman: The Man of Steel" 1/30/2013
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