THE AVENGERS Earns Another $33.3M From Home Video Sales

Find out what the total gross of home video sales for Marvel's The Avengers currently totals and how well Warner Bros.' direct-to-video adaptation of The Dark Knight Returns is performing.

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By Mark Julian - 10/21/2012


The Avengers earned another $20,610,225 from Blu-ray and $12,685,810 from DVD sales in its second week of release bringing its home video earnings to a total of $136,401,028 USD [$48,097,975 DVD + $88,303,053 Blu-ray].

Batman: The Dark Knight Returns Part 1 also in its second week of release earned another $556,657 from Blu-ray and $354,685 from DVD. The animated direct-to-video feature film has accumulated a combined $3,062,256 USD thus far. [$2,056,794 Blu-ray + $1,005,462 DVD].

The release of The Avengers has also boosted sales for all of the previous Marvel Phase One titles as well. Click the sourcelink below to find out the numbers.


RELATED CONTENT:
Domestic Weekly Sales For Blu-ray And DVD: Week Ending June 17th
Box Office Report: Captain America: The First Avenger
Warner Premiere, Distributor Of Direct-To-Video DC Adaptations To Close

Source: The Numbers
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35 Comments
KingMarvel - 10/21/2012, 1:02 PM
First!!!
KingMarvel - 10/21/2012, 1:03 PM
Phase 2 is going to be Great!!!
spiderclone - 10/21/2012, 1:04 PM
amazing stuff from the avengers, but im also happy that the dark knigt returns is doing well
DrDoom - 10/21/2012, 1:09 PM
Marvel's squeezing the green out of Phase One.
Tainted87 - 10/21/2012, 1:10 PM
I was pleasantly surprised by The Dark Knight Returns part 1. It was pretty awesome and I too am glad to see it's selling like crazy.
TheAmazingSpiderMan47 - 10/21/2012, 1:11 PM
wow ... just wow
that is a shit ton of money
marvel72 - 10/21/2012, 1:14 PM
well done marvel you deserve it for the best comic book movie of the year & the best comic book movie ever!
TheAbomination - 10/21/2012, 1:16 PM
Phase 2 is going to kick so much ass.
ToTheManInTheColdSweat - 10/21/2012, 1:19 PM
Avatar made more
Maximus101 - 10/21/2012, 1:20 PM
Crazy amount of money, I am not surprised it made this much though.
marvel72 - 10/21/2012, 1:28 PM
avatar has been released three times if i remember correctly.

1st avatar(no extras)
2nd avatar special edition
3rd avatar 3d

wouldn't surprise me if avatar has sold more copies.
Ranger14 - 10/21/2012, 1:32 PM
Who cares if Avatar made more. We are talking CBMs here! *Face Palm*
DanteSparda - 10/21/2012, 1:39 PM


That being said The Avengers movie is worth every dollar that have earned, I have yet to buy my copy in Blu-ray, I haven't watched TDK Returns though.
CoolantTech - 10/21/2012, 1:43 PM
Glad to hear it, I got my copy and I watch it everyday and im still not tired of it
Nick56 - 10/21/2012, 1:47 PM
The movie was very enjoyable the first time. I bought it on bluray but it just doesn't hold up as well and you really begin to see its flaws. Its way too long, most characters are poorly developed, its too cartoony, and a lot of things are cliche
toco89 - 10/21/2012, 2:03 PM
And the message was that Avatar made more money.

@Nick56

I didnt enjoy it the first time around for the same reasons. But Hiddleston, Ruffalo, and RDJ delivered as is their habit.

The avengers was made to make money purely. Although I don't expect any more than that outside of the Thor and Iron Man(as long as RDJ is Stark) movies.
BlueHawaiiSurfer - 10/21/2012, 2:24 PM
"the avengers was made to make money purely" Wow seriously?!?! LOL, I'm guessing that they are rushing JL into production to capitalize on that amazing story they have been sitting on soooo long. They aren't worried about the money at all. :o| I think the Avengers probably made money because people enjoyed watching it more than once?!?! But I'm goofy like that.
toco89 - 10/21/2012, 2:37 PM
@bluehawaiisurfer

Was that an attempt at a rebuttal? Cuz you failed. And repeat watches came from kids and die hard comic book and avengers fans.

You do understand that every single article about the JL movie, and anything DC past Man of Steel, are rumors and hearsay from unnamed sources right?
Maximus101 - 10/21/2012, 2:43 PM
@bluehawaiisurfer well ya it's a movie made for all ages and everyone where a lot of movies are made for just particular audiences.
billytwohats - 10/21/2012, 2:45 PM
The first hour of the Avengers is an homage to Stark Trek the original series. Loki appears out of nowhere on the transporter/shield base. He immediately takes over some of the crew led by Mr Sulu/Hawkeye. The enterprise/heli carrier is attacked cue people falling over due to impact. The heli-carrier /enterprise is damaged cue Scotty/Kirk solving the problem in a suitably heroic manner, plus the Alien artifact is causing tension/fights among the Avengers/Crew of the enterprise. All that was missing was Scarlett Johanson dancing.
Gary8264 - 10/21/2012, 2:46 PM
Well, the Avengers also has another first....it was the first movie to make me upgrade to Blu-ray.
"Make Mine Marvel"
SageMode - 10/21/2012, 2:55 PM
This movie is a beast. BOOM
TrueRedBlue - 10/21/2012, 3:07 PM
Phase 1 was a success! Now onto Phase 2 :D
nerdman81 - 10/21/2012, 5:24 PM
I've always wondered how much the animated DTV movies need to make to turn a respectable profit
toco89 - 10/21/2012, 6:28 PM
@halloweenjack

No, it wasn't a rebuttal smart ass.

Common sense and target demographic averages support my claims, what supports yours?
SageMode - 10/21/2012, 7:14 PM
THE AVENGERS made as much money as it did because it was a damn good movie.

1. 3rd highest grossing movie of all time
2. Apart of the 4th highest grossing film franchise of all time
3. The highest grossing superhero / comic book movie ever
4. Received universal commercial, financial, and critical success and praise
5. Claimed by a variety of sources as being the greatest superhero/comic book movie ever
6. Appealed to hardcore fans and the general audience

the1stavenger - 10/21/2012, 7:37 PM
This movie/set-up was genious and is very deserving of their records and earnings. Great movie and I can't wait for the next round of films!

@HalloweenJack.. If a lot of the money came from repeat viewing, that just means it was THAT good of a movie. When looking at a common movie genre (which I loved), there were wayyy more diehard Batman fans who did multiple repeat viewing of TDKR, and it didnt even get close to Avengers. Fact is, there were a lot of people who did even know about the building-up movies, yet came to see and were floored by this one. Most of which went back to the previous movies, proven by the rise in their sales after the movie.

Avengers was just a great movie. Why argue?
Equivocal - 10/21/2012, 11:51 PM
@el guasson

are you saying that The Avengers did earn more money in 17 days than tdkr in its entire run ???

OMG !!!
kemuael - 10/22/2012, 12:58 AM
Another reason why Marvel will always be better than dc
:-D

Marvel Rules!!!!
pro346 - 10/22/2012, 1:41 AM
Aliens only earned around 100 mil... guess what its about hundred times better than the avengers, box office doesn't mean a movies either good or bad.
Thegoddamnbatman52 - 10/22/2012, 7:17 AM
I bought the movie on i tunes and it came with all of the special features that the blu ray did, shame the same didnt go for prometheus on the i tunes version of that movie i got three unimportant deleted scenes and that was it i didnt get any of the"questions will be anwered" scenes that were on the blu ray
ParisSun - 10/22/2012, 7:59 AM
pro346
Aliens only earned around 100 mil... guess what its about hundred times better than the TDKR, box office doesn't mean a movies either good or bad.

No one is saying Avengers is the best movie ever. It was a good movie and a pretty great comic book movie. So what's your point again?


BmanHall - 10/22/2012, 9:40 AM
Avengers own all. They should release it in theaters again the week before Avengers 2 just to make a little more money.
SuperDan89 - 10/22/2012, 1:26 PM
The Avengers did very well, but I am so pleased Nolan didn't make his films 3D, the money is not worth sacrificing the art.
toco89 - 10/22/2012, 4:13 PM
@hallowjack

So your answer is that you're gonna ignore the point that you chose to address because you realized you didn't have a follow up to what you wrote, so you brought in a meaningless comparison to something I made no mention of, and followed it up with a sorry attempt at wit.

But in words you can understand, you don't know shit, so you bitch, throw a fit, and bullshit.

[frick], it even rhymes.

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