BOX OFFICE: THE AMAZING SPIDER-MAN Takes $23.4 Million On The 4th Of July

Marc Webb's reboot of the Spider-Man franchise has been a hit at the North American box office, taking an $23.4 million during yesterday's Independence Day celebrations. Hit the jump for details.

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By Josh Wilding - 7/5/2012

The Hollywood Reporter reveals that The Amazing Spider-Man made $23.4 million at the box office yesterday, taking its current total in North America to $59.3 million. While its Tuesday opening of $35 million broke records, it failed to live up to the Wednesday record total made by the original Transformers back in 2007 ($29.1 million). The site also points out the fact that Spider-Man 2 made $22 million on July 4th, 2004. With an A- CinemaScore (and an A from moviegoers under the age of 18) and mostly positive reviews, it looks like Marc Webb's reboot will be a hit for Sony Pictures. Check out my interview with Marc Webb HERE and be sure to click HERE to read my 4* review of the film.







The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents' disappearance - leading him directly to Oscorp and the lab of Dr Curt Connors (Ifans), his father's former partner. As Spider-Man is set on a collision course with Connors' alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.


STARRING:

Andrew Garfield as Peter Parker/Spider-Man
Emma Stone as Gwen Stacy
Rhys Ifans as Curt Connors/The Lizard
Martin Sheen as Uncle Ben
Sally Fields as Aunt May
Denis Leary as George Stacy

RELEASE DATE: July 3rd, 2012.


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ksommer - 7/5/2012, 8:41 AM
Disappointing for a fourth of July. Espcially with the heat being so bad around the country, you would think that people would want to sit in the AC of a theater.
ksommer - 7/5/2012, 8:43 AM
Hey Josh, I'm not sure if the "2nd best" fourth is accurate. I think others have topped it but they opened on the 4th where Transformers and ASM opened on the 3rd, Per box office mojo.
WolvieCBM - 7/5/2012, 9:03 AM
July 4th numbers have never been huge, and this is one the better openings on this date.
CaptainAmerica31 - 7/5/2012, 9:04 AM
@Ksommer I think Spidey smashed transformers record
tazmaniak - 7/5/2012, 9:05 AM
@ksommer, or maybe they wanted to sit in the AC at home.
WolvieCBM - 7/5/2012, 9:07 AM
*one of*
TrueRedBlue - 7/5/2012, 9:14 AM
That's pretty good considering everyone a lot of people were shooting fireworks. Glad to see the film is doing exceptionally well. It deserves it! Great watch!
MisterFixit - 7/5/2012, 9:15 AM
deadline is reporting $23.1M
SkateandDestroy88 - 7/5/2012, 9:16 AM
All right Spiderman.
It is what it is haters.
Most of us liked it.
dellamorte1872 - 7/5/2012, 9:26 AM
honestly not GREAT, but its ok i guess
AutobotCommander84 - 7/5/2012, 9:36 AM
[frick] Transformers. Spider-Man is where it's at. Michael Bay can suck Marc Webb's dick.
thewonderer - 7/5/2012, 9:38 AM
So why in the [frick] did they even release this on July 4th?

[frick]ing brilliant marketing move Sony
BrickWall - 7/5/2012, 9:40 AM
@Autobot you seem to have some mental issues mate!
CaptainAmerica31 - 7/5/2012, 9:50 AM
That's disturbing @autobot
Supes17 - 7/5/2012, 9:55 AM
I kinda liked it
BooYah - 7/5/2012, 9:57 AM
Everyone knew that it'd make money. The movie was disappointing though hopefully the sequel is better.
ksommer - 7/5/2012, 9:57 AM
@Spidey and Wolvie
If you check out the link, it's actually in the 20s for 4th of Julys.

http://boxofficemojo.com/alltime/weekends/july-4th.htm

Granted some were on the weekends but it isn't 2nd.
ksommer - 7/5/2012, 10:01 AM
@Tea I swear, I'm going to get fired from my job because of you. My fault for looking at this site while working. :)
Chewtoy - 7/5/2012, 10:11 AM
That's actually a pretty big drop-off for the 4th. The first Transformers actually did more business for the 4th of July than on it's opening day, and earned $6m more than Spidey despite no 3D and inflation since 2007.
gambgel - 7/5/2012, 10:28 AM
so 57 millions already? That's more than most movies at their final numbers, lol

Sony has another hit in their hands, congrats

will see the movie this weekend
Blitzed - 7/5/2012, 10:40 AM
@ksommer Read the headline of your own link, it says "Independence day WEEKENDS", this report is for the single day of July 4th is it not?

Why are people (mostly with DC avatars it seems) so determined to downplay the success of this film? What are they hoping to accomplish?
Blitzed - 7/5/2012, 10:41 AM
Good point BossWalsh, I didn't even consider that, but it must have an impact.
ksommer - 7/5/2012, 10:44 AM
@Blitzed... Good catch. I must've been reading it too fast. I tried to find the single day report and couldn't.
timotey - 7/5/2012, 10:57 AM
Well, it's a success, not a flop but definitely not a huge hit, not with it being so hyped and in 3D. I definitely expected more. Esp. considering some people on this site were predicting The Avengers numbers.
Sabconth - 7/5/2012, 11:19 AM
DraculaX - 7/5/2012, 11:42 AM
I honestly think this should have been release in June. That way we get a CBM for the months of summer.

May: The Avengers

June: The Amazing Spiderman

July: The Dark Knight Rises
nhalden - 7/5/2012, 11:55 AM
First the Numbers are wrong...but we'll go with it,

1. 7+M for midnight showings
2. 35M for opening Day
3. 23.4m for the 4th.

Seems to be over $65M

That being said...a 30% drop over night is huge.
TED has done just as well relatively speaking and actually better if you account for it being rated R.
Even Magic Mike (which I haven't seen) has done relatively better.

This is not a huge runaway success yet. Lets see how the rest of the week and weekend plays out.
I think after the fan boys blow their wad we'll see if this is a true blockbuster/money maker or if it's a studio dud like Superman or Green Lantern.
riseofloganX36 - 7/5/2012, 12:07 PM
I smell bullshit! And when did this become a webb and bay thing?

Photobucket

UNTIL next time TRUE BELIEVERS!
MadJakHatesSpinoffs - 7/5/2012, 12:30 PM
I still think that as a character alone, Spider-Man is SLIGHTLY more popular than Batman. I seriously do believe that if this had been the first Spider-Man film ever made, the numbers would surpass The Dark Knight Rises.
Ceejay - 7/5/2012, 12:39 PM
How can it surpass Dark Knight Rises when Dark Knight Rises has no numbers to surpass yet?
MadJakHatesSpinoffs - 7/5/2012, 12:52 PM
Ceejay, I know The Dark Knight Rises will sell more tickets than Amazing Spider-Man, that's a given. I'm simply saying that if this had been the first Spider-Man film, the numbers would be different because it would have sold more tickets on opening weekend.
Ceejay - 7/5/2012, 12:56 PM
But it not the first Batman film either, on what basis does this not being the first Spiderman film make any difference?
Minghagz - 7/5/2012, 1:02 PM
The next 2 weeks are critical for the box office numbers for this movie because when TDKR hits its going to drop dramatically.

FYI, I'm not saying that out of hate or to start a flame war but both movies are 2 big summer blockbusters with high anticipations and most people flock to the most recent movie. If TDKR came out before TASM then the same would apply.
blade78 - 7/5/2012, 1:08 PM
The movie was good. They pick a good actor to portray Peter Parker/Spiderman. Not ever movie going to will be good to everyone. It was good; but it will not make the money The Avengers did.
SkateandDestroy88 - 7/5/2012, 1:09 PM
Kick ass movie, I'm sure it will make a lot of money
Ceejay - 7/5/2012, 1:10 PM
And as for popularity, there is no way you can determine which character is most popular. Any presumption on either character being so is based purely on your opinion, not any numerical fact. I've been buying comics for over 40 years, ran a comic shop for 7 years and have many friends still buying comics yet very few people I know buy Spiderman even though they still saw and bought the movies just like they did every other comic turned to film. I'm a huge Batman fan yet I didn't buy tickets to see Batman Forever or Batman and Robin.

A ticket sale for a movie be it comic or otherwise is all down to some level of marketing and ultimately if the individual feels the movie looks like its worth paying to see. Very little goes down to the popularity of the character, I saw Spiderman 3 times in the cinema yet I won't watch this new one again after I saw it two days ago, it just doesn't have repeat viewing attraction like The Avengers for example.
MadJakHatesSpinoffs - 7/5/2012, 1:11 PM
Okay, maybe I just worded that badly. Spider-Man 3 sucked, left people with a bad taste. Five years isn't a lot of time to forget a bad movie which is why some people have said it's too early for a reboot. It this were the first Spider-Man film or if, say, 3 never happened; I think it would have had higher box office numbers that would have given any of the Dark Knight films a run for their money. Sorry, hopefully that explains my opinion better.
SkateandDestroy88 - 7/5/2012, 1:23 PM
For the position the studio was in they the did a perfect job. Awesome stuff. Will see again in theaters.
Only few more weeks till the Dark Kngiht Rises.
Ha1frican - 7/5/2012, 2:11 PM
There were a few weird decisions mainly with Peter showing off his powers too much but the main thing is that the y got Peter PERFECT. Andrew Garfield is on the level with RDJ as far as perfect cbm casting is concerned IMO
marvel72 - 7/5/2012, 3:02 PM
@ intruder

i agree about the banner,that was probably my favorite scene of the movie.
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