THE AVENGERS Adds $103 Million To Its Gross From Home Media Sale During First Five Days
This box office juggernaut is not slowing down on home media market either. The Joss Whedon-helmed superhero ensemble The Avengers has made over $100 million on Blu-ray and DVD during its first five days...
By WolvieCBM - 10/12/2012
Yes, we knew that The Avengers was going to do big business on Blu-ray and DVD. Still, the numbers have arrived, and they are big. The home media market is not what it used to be, though that shouldn't be a problem for Joss Whedon & Marvel's superhero team-up of a lifetime. The Avengers was released on September 25th in US, and during its first five days (Sep. 25 - Sep. 30), the film managed to make around $103 million. Of course, the Blu-ray sale played a major part in this. According to The Numbers, it sold 3,389,726 units which equals to $67.6 million. Plus, it sold 2,086,751 DVD units ($35.4 million).
Quite something, huh? And this is just the first week. Have you picked up your copy yet? Anyway, now that The Avengers have finally assembled, Marvel Studios is gearing up for Iron Man 3, followed by Thor: The Dark World.
Marvel Studios presents in association with Paramount Pictures “Marvel’s The Avengers”--the super hero team up of a lifetime, featuring iconic Marvel super heroes Iron Man, the Incredible Hulk, Thor, Captain America, Hawkeye and Black Widow. When an unexpected enemy emerges that threatens global safety and security, Nick Fury, Director of the international peacekeeping agency known as S.H.I.E.L.D., finds himself in need of a team to pull the world back from the brink of disaster. Spanning the globe, a daring recruitment effort begins.
Starring Robert Downey, Jr., Chris Evans, Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Jeremy Renner and Samuel L. Jackson, & directed by Joss Whedon from a screenplay by Joss Whedon, “Marvel’s The Avengers” is based on the ever-popular Marvel comic book series “The Avengers,” first published in 1963 and a comics institution ever since. Prepare yourself for an exciting event movie, packed with action and spectacular special effects, when “Marvel’s The Avengers” assemble on May 4, 2012. The film is distributed by Walt Disney Studios Motion Pictures. In addition to "Marvel's The Avengers," Marvel Studios will release a slate of films based on the Marvel characters including "Iron Man 3" on May 3, 2013; and “Thor 2” on November 8, 2013.
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