Kevin Feige On Why Another Solo HULK Movie Is Unlikely

The Marvel Studios President has already said that there are no plans at present for a solo movie outing for The Jade Giant, and while speaking to The Huffington Post he elaborates on the reasons why..

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By Mark "RorMachine" Cassidy - 4/14/2012
Some fans were a bit disappointed with Feige's comments regarding another movie outing for The Incredible Hulk. The character has already appeared twice in solo movies, both very different incarnations of the character and very different films overall. Personally I thought both were very good (in totally different ways), but neither one made a lot of cash. Now The Hulk is said to be one of the best things in The Avengers , and The Huffington post put the question to Feige once again: Will The Hulk get another shot at smashing the blocks in his own movie?



"Well, no," responded Feige. "[The Avengers] was the other shot. Right? I mean, this was the third appearance of Hulk and everything that we had and were going for, we put in to Hulk's appearance in Avengers. So, I love that people are saying [positive things about the Hulk in Avenger] and are feeling that way about Hulk, but mission accomplished at this point. And the way we go forward, we'll see. But it was a long road to get to this point. Although, I will say, after the [premiere] screening, I heard various arguments over who was their favorite. Which is my favorite thing: Arguing what was the favorite moment or character. And the fact that so many of them are saying Hulk feels very, very good. Where we go next, we'll see. But we'll be very careful about it and deliberate -- as we were in how we wanted to bring him back in Avengers."


Not really sure I see the logic there, I mean it's also Iron Man's third appearance - why make more solo Stark flicks? I think a direct follow up to The Incredible Hulk, obviously with Mark Ruffalo and a different director, would be great to see, especially given the great reactions to the character in The Avengers. What do you guys think?









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MovieMaster - 4/14/2012, 3:44 AM
[frick] you Feige.
CraptainAmerica - 4/14/2012, 3:54 AM
One THE most exciting parts of TIH was Tim Blake Nelson's Samuel Sterns. The fact that a more aware Hulk would take on a mental challenge from The Leader is a great direction for his character to take. Of course there would have to be physical opposition but a great concept none the less.

To have him only cameo in The Avengers alone is not enough for such a dynamic character. I think TIH was great but 'Hulk' needs to be written off. It was an attempt at addressing Banner's feelings without having any real physical opponent or real threat to Hulk. If Iron Man and the MCU was Marvel starting from scratch then, I feel, his box office success should only be based on TIH. Which wasn't horrendously bad. Maybe his popularity after The Avengers will rocket and it's something they would reconsider...after everybody else gets their go.
Boyle360 - 4/14/2012, 4:06 AM
[frick] this! MAKE ANOTHER ONE! If Hulk was done well in this film, do the same in another solo Hulk film! Come on, I don't think what he's saying makes sense.
thalidomide - 4/14/2012, 4:12 AM
Well at least they're taking their time with the Hulk, I'm ok with that. I mean not just because the fans love it Marvel is giving what the fans want right away.
Fenlion - 4/14/2012, 4:18 AM
I love Hulk. But he hasn't been profitable. He just hasn't. Making Hulk movies has been like investing $1000 to get back $1100. Not enough for all the work involved.
BillyBatson1000 - 4/14/2012, 4:23 AM
They need to stop this "Rebooting" BS, because it means that half the movie is wasted telling "the origin" mythos, just like they keep doing with Superman. James Bond doesn't have these problems. Come up with a Solid, Original story - like ANY movie - and the character will work and the kerching will roll in.
jazzman - 4/14/2012, 4:24 AM
Kevin Feige is right about not making another Hulk movie for now.

we had Hulk movies presented to the general public. if they do another right away that will push back other characters that have not had a solo movie at all i.e. Dr Strange, Black Panther, Ant-Man, etc.

jazzman - 4/14/2012, 4:25 AM
@BillyBatson1000

James Bond has been reboot
EarOne - 4/14/2012, 4:27 AM
like he said fellas...the two solo movies did NOT make a lot of cash, which is the main base to continue on a movie to make up a franchise.

a warm response to the character in this ensemble piece ain't enuff. that don't tell anything about whether ANOTHER solo hulk flick will do it.

so, unless all yous PLEDGE to feige to cover more than half the film's budget, a Hulk flick is indeed very unlikely.
AutobotCommander84 - 4/14/2012, 4:30 AM
I don't really care actually. I found TIH to be good as a stand-alone story and I hope to keep it that way. Any sequel would just feel like mindless drivel for the sake of making more money when there really is none to be made.
BillyBatson1000 - 4/14/2012, 4:30 AM
@jazzman - practically every new incarnation is a 'reboot', but there is no time wasted doing an origin. Each one (bar the last) has/had a solid plot, and no one ever complains or notices the lack of an origin/back story.
thalidomide - 4/14/2012, 4:34 AM
It will feel rushed because the fans demanded it. Look what happened to Spider-Man 3, the fans wanted Venom they gave you Venom and then what happened? A dancing emo Peter Parker.

It's ok guys let them think about it, they already gave us awesome movies that are real comic book adaptations we should be grateful for that.
JohnTom88 - 4/14/2012, 4:34 AM
Marvel has a lot of characters to use other than Hulk.

No big deal if Hulk will be in the bench until the next decade.
tripttwe - 4/14/2012, 4:34 AM
@knossis- that'd be dope. @ BillyBatson1000- I completely agree...
Gose - 4/14/2012, 4:36 AM
This month : THE RAMPAGING HULK !!! , with special appearance, THE MIGHTY AVENGERS !!, LOkI ! & ALIENS Nuff said ..
jazzman - 4/14/2012, 4:36 AM
@BillyBatson1000

origin story is important for people who dont know much about the characters at all.
FireKnightRises - 4/14/2012, 4:46 AM
hulk film not make a lot of money
even cap and thor are making more money than hulk

dissapointed really
Vapes - 4/14/2012, 4:55 AM
I want to see Hulk vs. the Leader.
Then I'll be happy. Just one more, people.
elessarundomiel2382 - 4/14/2012, 4:57 AM
Theyre not completely saying NO...they just want to play it safe. unlike Warners who payed so much for Green lantern then for it to bomb. But anyways we should be getting a TV series soon anyways and here's hoping Ruffalo is open to that idea. But what other story can be explored? Banner on the run? Banner trying to find a cure? They could explore The Leader but up to what point? Maybe try and go for a Planet Hulk storyline. But that wont make sense if all we have is Iron Man as part of The Illuminati (you still need Mr. Fantastic, Professor X, Namor, Black Bolt). They could also explore Leonard Samson, She-Hulk, Rick Jones etc. There's really not much to go on. Hopefully the TV series can find a lot of good stories to use.
GunMetalScroll - 4/14/2012, 4:58 AM
It's a shame, maybe Mark Ruffalo should be in the ABC Hulk tv series which is in development and Guillermo Del Toro has been talking about that he would direct the show and use the same technology as they did with The Avengers.
jimoakley666 - 4/14/2012, 4:59 AM
It could also be because they're developing that television series with GDT.
jimoakley666 - 4/14/2012, 4:59 AM
ImmortalVigilante - Ha. Snap!
Hulk2008 - 4/14/2012, 5:01 AM
Feige says 'not at this time' so there is hope. relax, we still have a NEW Hulk tv series coming this fall (YES!!!) and the Hulk could be in the Avengers sequel no doubt!
jimoakley666 - 4/14/2012, 5:08 AM
ImmortalVigilante - Whoa! What the heck did you report my comments for? That makes no sense what so ever. I made the same comment as you, at the same time and you reported it? Then I said "Snap", like in the card game, because we'd said the same thing, and you report that too?

This website is getting stupid lately. People reporting others for no reason what so ever. Just trying to be bloody friendly for christ's sake...
Hulk2008 - 4/14/2012, 5:18 AM
Read below. Feige confirms "not right now"

Kevin Feige says that they're not looking at it "right now…"

Don't count on the Mark Ruffalo Hulk getting his own movie at this point. Marvel Studios head Kevin Feige was asked by the Huffington Post whether the studio was planning a new standalone Hulk film and he answered in the negative.

"Well, no," he said. "[The Avengers] was the other shot. Right? I mean, this was the third appearance of Hulk and everything that we had and were going for, we put in to Hulk's appearance in Avengers. So, I love that people are saying [positive things about the Hulk in Avenger] and are feeling that way about Hulk, but mission accomplished at this point. And the way we go forward, we'll see. But it was a long road to get to this point. Although, I will say, after the [premiere] screening, I heard various arguments over who was their favorite. Which is my favorite thing: Arguing what was the favorite moment or character. And the fact that so many of them are saying Hulk feels very, very good. Where we go next, we'll see. But we'll be very careful about it and deliberate -- as we were in how we wanted to bring him back in Avengers."
thalidomide - 4/14/2012, 5:22 AM
Marvel will surprise us you'll see.
jimoakley666 - 4/14/2012, 5:28 AM
Are you being serious? Really?
tripttwe - 4/14/2012, 5:30 AM
Here's a thought: Since Fox & Sony refuse to let our beloved Marvel characters come home, I think Marvel should lease out the licensed characters to the companies for a limited deal. This way, we could at least get the team-ups/ battles that we'd love to see (thing vs Hulk?!?). I think they could collaborate with said companies, and after the success of the Avengers, walk into the room requesting more creative control that will lead to better depictions of Heroes (and Villains- I'm looking at you Dr. Doom). The win/win. My two cents...
126thst - 4/14/2012, 5:36 AM
Highly disappointing.
Yeti - 4/14/2012, 5:50 AM
Hey DoubleD in The Incredible Hulk he was only 9ft tall He's generally that tall in the comics old and new. But it varies from artist and panel. He's no to ripped and he's not suppose to look like a body builder cause he's not. He's a superhuman. Thats why he looks so ripped. Strength of Hulk:When Hulk is calm he can lift 100 tons, when 150 billion tons.
In the marvel secret wars comics aliens drop a mountain on the avengers. At this point almost every marvel character is an avenger. The only one who catches the mountain is the hulk. The mountain 150 billion tons. He stopped a planet from ripping in half, destroyed a meteroite before it hit earth, he's stopped iron fists iron punch. He can clear 4-5 miles in a single bound we he's not trying. When he really trys to jump he can travel a 1000 miles. He's nearly killed wolverine by ripping him in half. He's picked up Thor's hammer. He can breath under water, he can survive a nuke. He survived the Human Torch's nova flame. So ya the Hulk isn't immortal or invincible he's just incredibly powerful.
EditNinja - 4/14/2012, 5:59 AM
I'd lap up another HULK movie but unfortunately general audiences probably wouldn't.
thetrojan - 4/14/2012, 6:00 AM
THIS IS AN EASY ONE.
THEY NEVER GAVE THE HULK A COMPANION.
A RICK JONES FIGURE WHO WAS EQUALLY MISUNDERSTOOD AND THEREFORE UNDERSTOOD THE MISUNDERSTOOD HULK!

HAHAHAHAHHH HAHAHHAH AH A AHHA H AH AHHA H

NO SERIOUSLY,ALL THE SPECIAL EFFECTS IN THE WORLD DID NOT MAKE THE ED NORTON MOVIE ANY GOOD,IT WAS RUBBISH.

BETTY IS A BORE,BUT WEE RICK JONES AND HIS BIG HULKING PAL JUMPING AROUND THE WORLD.....COOL.
Buddha29 - 4/14/2012, 6:06 AM
It'll happen.
ElBicho - 4/14/2012, 6:13 AM
Not right now, doesn't mean never. It'll happen.
Ranger14 - 4/14/2012, 6:23 AM
He still backtracks from what he first said as he went on, so I guess "We'll see".
mrHJK - 4/14/2012, 6:31 AM
Hulk (2003) had a huge opening, but people didn't like it so bad word of mouth killed it's steam. That unfortunately carried over to The Incredible Hulk (2008) which suffered from both being a follow up to the previous film and being a reboot which really turned people off. But the film itself was great and eventually found an audience. Now Hulk is apparently the show stealer of The Avengers. People like him again. Just don't recast again! Try at least one more Hulk film (can wait until after The Avengers 2).
darkmetal - 4/14/2012, 6:31 AM
They are making the RIGHT decision. When people see movies like the 2 Hulk films they dismiss them as just bad movies. Many think the movies couldve been better if casting or or story or action were different. But the real problem is a lack of intensity because you have no drama because of The Hulk being so powerful. You cant fix that with mere tweaks. If you look at the Hulk tv series you see how that premise of Banner on the run, hiding his I.D. plus a much more vulnerable Hulk gave the writers more ability to create drama.
While the fanboys prefer a stronger, larger more powerful Hulk, as in the comics, you can't take that character and have a dramatic film just because you have a "good" story. Imagine the Jason Bourne movies if Bourne was invincible. This is the problem with such characters as the Hulk, Superman. Its like a roller coaster ride in zero gravity. There is no writer who has ever lived who can create great dramatic stories for invincible characters as they can with vulnerable ones. This is why the writer has no choice but to put peripheral characters in constant danger, because the main character is too strong. If you look at the Thor film, they consciously or not found a way around the problem by stripping him of his powers. Hulk and Superman movies are like 2 hour posedowns, that highlight the amazing feats such powerful beings could perform. Interesting images, but not as dramatic a film as one featuring a less powerful man, dressed like a Bat, or a Spider, or wearing high tech armor, or dressed in red white and blue, fighting crime, and who can be killed at any time if he makes one mistake.
MrDuck - 4/14/2012, 6:38 AM
[frick] you Feige, look I wouldn't mind if he said we wouldn't have a sequal till 2016 cuz I do wanna see all these characters, Ant Man especiallly to see what that would look like. But to say that he will only be in Avengers' movies. Dude, [frick] off
MrDuck - 4/14/2012, 6:43 AM
And I agree with bgg1175 it's hard top make a dramatic movie of a character who is practically invinvible, but this is what plot elements are for, bring back Leonard Sampson/ Ty Burrell and have him researching the Hulk and learning about Gamma radiation and how anger triggers the transformation, then have him try it on himself and give himself green hair. But have the Leader and Abomination in it as bad guys, Sampson makes a smart Hulk for Banner but to win Banner must turn back into his old green monster to beat Abomination and stop the Leader's plot for a Gamma world
AlexDeLarge87 - 4/14/2012, 6:51 AM
Ror@ Agree with you.
AlexDeLarge87 - 4/14/2012, 6:52 AM
The Incredible Hulk 2 would be awesome!:)
Or Planet Hulk movie like Double D said!
AlexDeLarge87 - 4/14/2012, 6:53 AM
tea@ Ouch!;)
Pusher - 4/14/2012, 6:53 AM
It would be great to see but as strong as Hulk is he just cant carry a solo movie no matter how mad he gets.
TheGambitFreakIsBatmanOfCBM - 4/14/2012, 6:54 AM
I am telling you, if thhey do crossovers, (For Godsakes, all the movies after Avengers, take place after Avengers, therefore, everyone should know each other, right?) Like have Tony Stark be in the next Hulk movie and have him fight Hulk in the Hulkbuster Armor. That way, it'd bring in more audiences, more people buying merchandise, (movies, toys, t-shirts, etc) and gurantee them a sequel. I know these characters need solo films, but fans would love the Mighty Marvel Classic formula of crossovers. We don't need anymore Iron Man films, we need more Thor, Hulk and definitely more Captain America movies. I mean, how cool would it be to see a Thor film, where the Avengers travel to Asgard, where Iron Man would wear his Thorbuster suit and Hulk would beat the shit out of some frost giants and Cap wielding a sword and his shield taking on some mythological creatures, Oh Man! Fantasies abroad! Those big crossover events would win over everyone, including Fiege.

Hulk vs. Hulkbuster
Boyle360 - 4/14/2012, 7:01 AM
DoubleD
That's all way too small. 7 ft Hulk? No way. 6 foot grey Hulk? Double no way.
128lb Banner? That's nothing. He'd be nearly anorexic-looking.
Pusher - 4/14/2012, 7:01 AM
It would be cool long term to see a movie where Banner and Hulk are split.
ckal - 4/14/2012, 7:01 AM
ror-

What do you mean you don't understand the logic there? The first two Hulk movies did not cash in for Marvel Studios, and Iron Man did in a big way.


Although what doesn't make sense is that they will make a Hulk TV series (which IMO is a terrible idea) and not a Hulk movie.
Spidey31 - 4/14/2012, 7:12 AM
is this movie really gonna be that great? are people really this hyped? IMO i dont think this movie will be the best CBM ever hell it might not even be the best CBM this year.but im gonna go see it tonight! SUCK IT!!!!!!
Spidey31 - 4/14/2012, 7:13 AM
Wrong article my bad
nld3 - 4/14/2012, 7:15 AM
He's nuts, no Hulk 3! Joss should direct it. The Hulk never had a shot with two foreign directors who never got the Hulk.
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