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Disney Furious Over "Ho White" Beer Campaign

The owner of Marvel Comics is not very pleased with the way its characters' likenesses are being used to sell Jamieson's Raspberry Ale.
In an effort to convince hard-nosed Australians that its new Raspberry Ale is "anything but sweet," Jamieson's is promoting the new beer with an ad campaign featuring "Ho White" and her seven "filthy" dwarves, an obvious take-off of Marvel Comics-owner Disney's classic Snow White characters.

Apparently, Disney is aware of the campaign and reps for Jamieson have confirmed that they have had "a little bit of contact" with the House of Mouse. It's unclear whether the beers will be recalled and relabeled, but the artwork has already disappeared from the Jamieson website.







27 Yes
2 No
Brent Sprecher
10/17/2009
Daily Telegraph

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47 Comments

lmfao....thank you Brent hehehehe :P
teabag - 10/17/2009, 2:17 PM
God, they had to know they were going to get into trouble over this. They probably just did it for the publicity, which they are obviously getting.

Hmmm...wonder how I can get my hands a six-pack of this stuff!
Bijous - 10/17/2009, 2:19 PM
Lmao!! Thats a real SNOW WHITE!!

KUDOS @ BRENT!!! ; D



Bwahahhahahhaha!!
LEEE777 - 10/17/2009, 2:19 PM
teabag - 10/17/2009, 2:22 PM
TEA @ Ewwwwww lol!!! ; D

How did you get a PIC of all my EX-es??????
LEEE777 - 10/17/2009, 2:24 PM
funny shit tea
supersteveprime18 - 10/17/2009, 2:27 PM
Ewww...stay away from "Itchy." Who knows what she's scratching at! XP
Bijous - 10/17/2009, 2:29 PM
im more worried about sweaty lol
teabag - 10/17/2009, 2:34 PM
Disney is a big bully. They don't control the rights to Snow white. it is a fairy tale hundreds of years old. They should tell Disney to screw off.
kittenkiller - 10/17/2009, 2:35 PM
Nice Son! sorry feelin a little Gansta today &)
shibazz - 10/17/2009, 2:43 PM
ITs my Freakin BirthDay Weekend! :) LIBRAS RULE!!! Now somebody pour me a Drink!
shibazz - 10/17/2009, 2:51 PM
Shibazz@.........






xxxxxxxx
teabag - 10/17/2009, 2:55 PM
Kittenkiller, I don't think the problem is in Jamieson's use of Snow White and the dwarfs themselves; it is in the likeness of Snow White that Disney created in their film that's the problem.
stopdropandroll - 10/17/2009, 2:56 PM
@kittenkiller: Yeah, what stopdropandroll said. If they had made her blonde and made the dwarves different, they probably couldn't have sued, but they look exactly like Disney's characters.
Bijous - 10/17/2009, 3:00 PM
You can totally tell it's not a U.S. beer because of the character "Dodgy." I never hear Americans saying that, but every Brit I've ever met has said it. "My dodgy knee."

Happy birthday, Shibazz!
Bijous - 10/17/2009, 3:00 PM
thats a movie i would pay 2 see
thedarkknight666 - 10/17/2009, 3:05 PM
Dodgy lol...remember this is Australian beer not british :P
teabag - 10/17/2009, 3:07 PM
@tea: Right, sorry. That would be like you calling me Canadian, I suppose.

Take off, eh!
Bijous - 10/17/2009, 3:29 PM
Bijous@ your all british in my eyes..lol :P
teabag - 10/17/2009, 3:41 PM
[frick] DISNEY BECAUSE THEY BOUGHT MARVEL I SAY MAKE FUN OF DISNEY LIKE FAMILY GUY DOES
MrAnonymous - 10/17/2009, 3:48 PM
DAMN.
GUNSMITH - 10/17/2009, 4:01 PM
@stopdrop/Bijous: Very true. I don't think the Fables comics ever got any grief from Disney from their character portrayals.
MultiPurposePoni - 10/17/2009, 4:44 PM
AH, I can see it now, no more cold beers and cheap cigars for the Wolverine .....
Gose - 10/17/2009, 4:54 PM
You just know the Disney execs who are "furious" over this are just chuckling about it in their offices. "Oh year, uh *chuckle* Issue a press release that we're *chuckle* furious about this!"
slimybug - 10/17/2009, 5:19 PM
yeah right. like disney does not already objectify its female characters.
grif - 10/17/2009, 5:29 PM
@ GRIF..youre not serious right? i mean watching Little Mermaid does make me wanna play pocket pool beacuase of how they draw ARIEL
KillerOfSaints - 10/17/2009, 5:35 PM
Thanks TEABAG!!! someday i will visit the homeland of whomever it was that took a chance on a young Native American boy. I would love to meet my English Fam! Now where did i leave my Mimosa!?
shibazz - 10/17/2009, 6:57 PM
This is one of the funniest things I've seen on this site... And yeah, I'd do her. ;)
Magicfingers - 10/17/2009, 8:18 PM
@luffy geez man...will you quit posting that damn video !!!
FifthSun - 10/17/2009, 8:28 PM
No, Fithsun. He probablly wont.
Shadowelfz - 10/17/2009, 9:10 PM
great
freakybatman - 10/17/2009, 9:11 PM
@MagicFingers:

Pick a number and wait in line, pal XD!
MovieTheaterLad - 10/17/2009, 9:24 PM
i love it.
HavokNinja93 - 10/17/2009, 10:28 PM
i'm with fifth, get rid of that video, it got old a looooooooooooooooooooong time ago! ;)
SKGannbit - 10/17/2009, 11:00 PM
wow snow white is hot...
Denn1s - 10/18/2009, 3:31 AM
I love the way Marvel Comics Owner is thrown into this article some serious comic book related stuff here.
breakUbatman - 10/18/2009, 4:22 AM
@All- so it is my Birthday weekend anda Psychic did tell me that this year "later" that i would be re-creating myself a... and to hold onto what i loved most. Well that being said.... my GF as beautifuli as she is... she is free Ya'll! I am officailly out... on my b-Day Weekend Too! Oh the walls of She-Landria will shake Too-Night! I am sad...it is a new life just as the Psy-Lock i mean, Psy-chic said.... The Eagle is watching over me... the Wolf is strong in me. I have wolf/eagle spirit. And i am alone.
shibazz - 10/18/2009, 4:48 AM
Is it your birthday weekend Shibazz??;) Happy [frick]ing birthday, Im also a Libra and we do rule.

Luffi, I feel I should tell you, if by some chance we ever run into each other I'm going to kick you relatively hard in the balls.
Rorschach01 - 10/18/2009, 4:52 AM
Shibazz@ My country awaits you m'dear :P

HERES TO A NEW START :P
teabag - 10/18/2009, 6:09 AM
Shibazz- That's funy its my birthday too. As well as my friends, two cousins, and three older friends including one of my ex's. Damn, there seems to be a lot of Libras going around ;)

Luffi- In my experience, there are two types of anime fains: There are the normal, well-adjusted fans like myself who pursue it as a hobby, and there are the obsessive ones whose love for the genre has over-ridden their higher-thought process, melding into their psyche's and 'becoming' them. They live and breath anime, which is fine, execept it tends to freak people out and make the rest of us look bad. Please, chill out with these random videos. You are definatly turning more people away with them then converting future enthusiasts. And your also propogating the growing myth that all anime fans are ill-adjusted weirdos. Please, man. Stop. We have a hard enough time to getting people to consider it a legetimate genre without hardcore fans freaking others out.
Shadowelfz - 10/18/2009, 7:35 AM
thats great stuff!
captainmarvel99 - 10/18/2009, 7:41 AM
Shadowfelz@ lmao...and happy birthday :P
teabag - 10/18/2009, 7:52 AM
Thanks Teabag :)
Shadowelfz - 10/18/2009, 2:18 PM
@RoR-01: Thanks Irish! honestly i have to say as lame as this B day has been.... i am totally enjoying myself. I do not love carnage for carnals sake ... but i can appreciate the movement from one place to another.... maybe that is why my father gave me the middle name "Running Stream" my father was born and now i exist! LIBRA! I will post my horoscope tomorrow as it is my official B Day! Tonight i am eating a Papaya and Prawn salad over brown rice with fresh green onions as a topping and of course a glass of Chardonnay :) OH and i just finished gesso-ing 3 canvases . I think i will move to Lake Tahoe this winter for the SnowBoarding Season..... ahhhh the Tahoe 10.... thats what we call girls who put on weight after moving to Tahoe. Its soooooo snuggly up there! squirt!
shibazz - 10/18/2009, 5:25 PM
Hey...it was my birthday last Sunday! Happy Birthday, Shibazz!
Phinehas - 10/18/2009, 7:38 PM
@Phinny and Rorsy Nugs- Happy Birthday you sexy Emminneffers! It good to be Libra!!!! you all should try it next time.... at least thats what i tell the ladies. Then i show'em the goods. Jedi, i know.
shibazz - 10/18/2009, 8:41 PM
Happy belated birthday Shibazz. Hope it ended up rocking for you.
JerusalemJr - 10/19/2009, 12:20 PM

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